For places of life and inspiration
CLIENT: AFF
Visual identity
Logotype
Web design
Animation
Background:
AFF is a property management company located in Orminge. Since 2005, they have been helping property owners, entrepreneurs, and the privately owned sector to take care of their properties and ensure that it is in good condition. Services they provide range from technical and administrative property management, to gardening and waste sorting.
As a customer of AFF, you may not always see them or notice that they have been there. AFF’s main goal is to leave behind a feeling that everything is flowing and working. With trust, close relations, and personal service they deliver an active property management service. Because if the property is feeling well – the residents are feeling well.
We created a new and strong visual identity for AFF, to better showcase their expertise and knowledge in the field of property management. We built the new look and logo around the concept of Active Property Management, and translated that into what it actually means for them. Which are trust, closeness, and personal service. In their day-to-day work, these are the keys they use to create places of life and inspiration.