Affären i affären.
Soft goats resa är lika fantastisk som imponerande. Att på kort tid bli ledande i Sverige på att sälja cashmere på nätet kräver både affärssinne, mod och kreativitet. Något som vi tog med oss in i designprocessen, när vi fick möjligheten att rita, konstruera och verkställa Softgoats shop-in-shop på varuhuset NK i Stockholm. Den honungsperforerade metallen, de matta pastellfärgerna och de mjuka textilierna utstrålar samma lena känsla som plaggen själva.
{"items":["2752c400-cc80-4f02-aebe-262cb34afe99","493465b9-0614-4b5b-a8c9-82dc03696f7e","304c54aa-588f-4950-ab6f-42329e4720d3","c2b84cfd-1f4b-4964-b910-d7fde9e3f44a"],"styles":{"galleryType":"Columns","groupSize":1,"showArrows":true,"cubeImages":true,"cubeType":"fill","cubeRatio":1.7777777777777777,"isVertical":true,"gallerySize":62,"collageAmount":0,"collageDensity":0,"groupTypes":"1","oneRow":false,"imageMargin":0,"galleryMargin":0,"scatter":0,"chooseBestGroup":true,"smartCrop":false,"hasThumbnails":false,"enableScroll":true,"isGrid":true,"isSlider":false,"isColumns":false,"isSlideshow":false,"cropOnlyFill":false,"fixedColumns":2,"enableInfiniteScroll":true,"isRTL":false,"minItemSize":50,"rotatingGroupTypes":"","rotatingCubeRatio":"","gallerySliderImageRatio":1.7777777777777777,"numberOfImagesPerRow":2,"numberOfImagesPerCol":1,"groupsPerStrip":0,"borderRadius":0,"boxShadow":0,"gridStyle":1,"mobilePanorama":false,"placeGroupsLtr":false,"viewMode":"preview","thumbnailSpacings":0,"galleryThumbnailsAlignment":"bottom","isMasonry":false,"isAutoSlideshow":false,"slideshowLoop":false,"autoSlideshowInterval":4,"bottomInfoHeight":0,"titlePlacement":"SHOW_ON_HOVER","galleryTextAlign":"center","scrollSnap":false,"itemClick":"nothing","fullscreen":true,"videoPlay":"onClick","scrollAnimation":"NO_EFFECT","scrollDirection":0,"overlayAnimation":"NO_EFFECT","arrowsPosition":0,"arrowsSize":23,"watermarkOpacity":40,"watermarkSize":40,"useWatermark":true,"watermarkDock":{"top":"auto","left":"auto","right":0,"bottom":0,"transform":"translate3d(0,0,0)"},"loadMoreAmount":"all","defaultShowInfoExpand":1,"allowLinkExpand":true,"expandInfoPosition":0,"allowFullscreenExpand":true,"fullscreenLoop":false,"galleryAlignExpand":"left","addToCartBorderWidth":1,"addToCartButtonText":"","slideshowInfoSize":200,"playButtonForAutoSlideShow":false,"allowSlideshowCounter":false,"hoveringBehaviour":"APPEARS","thumbnailSize":120,"magicLayoutSeed":1,"imageHoverAnimation":"NO_EFFECT","imagePlacementAnimation":"NO_EFFECT","calculateTextBoxWidthMode":"PERCENT","textBoxHeight":0,"textBoxWidth":200,"textBoxWidthPercent":50,"textImageSpace":10,"textBoxBorderRadius":0,"textBoxBorderWidth":0,"loadMoreButtonText":"Load more","loadMoreButtonBorderWidth":1,"loadMoreButtonBorderRadius":0,"imageInfoType":"NO_BACKGROUND","itemBorderWidth":0,"itemBorderRadius":0,"itemEnableShadow":false,"itemShadowBlur":20,"itemShadowDirection":135,"itemShadowSize":10,"imageLoadingMode":"BLUR","expandAnimation":"NO_EFFECT","imageQuality":90,"usmToggle":false,"usm_a":0,"usm_r":0,"usm_t":0,"videoSound":false,"videoSpeed":1,"videoLoop":true,"gotStyleParams":true,"selectedLayout":"2|bottom|1|fill|true|0|true","allowSocial":false,"allowDownload":false,"allowTitle":true,"allowDescription":false,"loveButton":false,"loveCounter":true,"showVideoPlayButton":true,"galleryImageRatio":2,"sharpParams":{"quality":90,"usm":{}},"floatingImages":0,"galleryHorizontalAlign":"center","galleryVerticalAlign":"center","imageLoadingWithColorMode":"PICKED_COLOR","imageRatioType":"FIXED","numberOfDisplayedItems":3,"itemBorderColor":{"themeName":"color_15","value":"rgba(54,54,54,1)"},"itemShadowOpacityAndColor":{"themeName":"color_15","value":"rgba(54,54,54,0.2)"},"textBoxBorderColor":"color-5","titleDescriptionSpace":6,"textsVerticalPadding":0,"textsHorizontalPadding":0,"textBoxFillColor":"color-2","alwaysShowHover":false,"isStoreGallery":false,"previewHover":false,"calculateTextBoxHeightMode":"MANUAL","galleryLayout":2,"useCustomButton":false,"customButtonText":"","galleryImageRatioFromWix":1.7777777777777777,"itemOpacity":{"themeName":"color_15","value":"rgba(54,54,54,0)"},"itemFont":{"style":{"bold":false,"italic":false,"underline":false},"family":"brandon-grot-w01-light","preset":"Page-title","editorKey":"font_2","size":20,"fontStyleParam":true,"displayName":"Page Title","value":"font:normal normal normal 20px/1.4em brandon-grot-w01-light,sans-serif;"},"itemFontSlideshow":{"family":"wfont_31ca16_9dfeeac493d74e59a6c7055c0d1f466a,wf_9dfeeac493d74e59a6c7055c0,orig_glacialindifferencebold","displayName":"Basic Heading","style":{"bold":false,"italic":false,"underline":false},"size":15,"preset":"Heading-M","editorKey":"font_5","fontStyleParam":true,"value":"font:normal normal normal 15px/1.4em wfont_31ca16_9dfeeac493d74e59a6c7055c0d1f466a,wf_9dfeeac493d74e59a6c7055c0,orig_glacialindifferencebold;"},"itemDescriptionFontSlideshow":{"family":"raleway","displayName":"Paragraph 1","style":{"bold":false,"italic":false,"underline":false},"size":20,"preset":"Body-M","editorKey":"font_8","fontStyleParam":true,"value":"font:normal normal normal 20px/1.4em raleway,sans-serif;"},"itemDescriptionFont":{"family":"avenir-lt-w01_35-light1475496","style":{"bold":false,"italic":false,"underline":false},"size":20,"preset":"Body-L","editorKey":"font_7","fontStyleParam":true,"displayName":"Paragraph 1","value":"font:normal normal normal 20px/1.4em avenir-lt-w01_35-light1475496,sans-serif;"},"itemFontColor":{"themeName":"color_11","value":"rgba(255,255,255,1)"},"itemFontColorSlideshow":{"themeName":"color_15","value":"rgba(54,54,54,1)"},"itemDescriptionFontColor":{"themeName":"color_11","value":"rgba(255,255,255,1)"},"itemDescriptionFontColorSlideshow":{"themeName":"color_15","value":"rgba(54,54,54,1)"},"loadMoreButtonFont":{"family":"raleway","displayName":"Paragraph 1","style":{"bold":false,"italic":false,"underline":false},"size":20,"preset":"Body-M","editorKey":"font_8","fontStyleParam":true,"value":"font:normal normal normal 20px/1.4em raleway,sans-serif;"},"loadMoreButtonFontColor":{"themeName":"color_15","value":"rgba(54,54,54,1)"},"loadMoreButtonColor":{"themeName":"color_11","value":"rgba(255,255,255,1)"},"loadMoreButtonBorderColor":{"themeName":"color_15","value":"rgba(54,54,54,1)"},"arrowsColor":{"themeName":"color_11","value":"rgba(255,255,255,1)"},"oneColorAnimationColor":{"themeName":"color_11","value":"rgba(255,255,255,1)"},"responsive":false,"targetItemSize":677,"isAccessible":false,"allowLeanGallery":false,"layoutsVersion":2,"selectedLayoutV2":2,"isSlideshowFont":false,"externalInfoHeight":0,"externalInfoWidth":0},"container":{"top":"","bottom":"","left":"","right":"","width":980,"height":500,"position":"","avoidGallerySelfMeasure":true,"galleryWidth":980,"galleryHeight":500,"scrollBase":0}}
Kontakta oss
WE ARE LOCAL AB
Kungsholms Hamnplan 1
112 20 Stockholm
+46 8 23 24 80
